Reflecting a shift beyond search and advertising into online softwareĪpplications, its chief executive said on Thursday. Google Inc.’s corporate tagline has become "Search, Ads and Apps," Shorthand way Google has described itself, however.Īs for a tag line, as I said, Google’s never had one that I know of. That mission statement has never been used as a tag line, something you’dĪssociate with the Google logo to explain what Google does. Google’s mission is to organize the world’s information and make it Wasn’t it something about organizing the world’s information? Come along, and Gained one: "Search, Ads & Apps." But wasn’t the tag line "Don’t Be Evil?" Or To my knowledge, Google never had a tag line.
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